| Physical Description |
186 sivua : kuvitettu ; 25 cm |
|---|---|
| Language |
English |
| Language of Original Work |
English |
| Language of Abstract |
Finnish |
| Publisher |
Jyväskylä :
University of Jyväskylä : jakaja: Jyväskylän yliopiston kirjasto,
2010.
|
| Dissertation Note | Väitöskirja : Jyväskylän yliopisto, kauppakorkeakoulu, markkinointi |
| Series | Jyväskylä studies in business and economics, ISSN 1457-1986; 97. |
| Subjects | |
| Methodology | |
| Additional Information | Heli Aaltonen |
| Verkkoaineisto |
978-951-39-4077-5 |
| ISBN |
978-951-39-4073-7 pehmeäkantinen |
| Get full text | |
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