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Cookie SettingsDoole, I., & Lowe, R. (2012). International marketing strategy: Analysis, development and implementation (6th ed.). Cengage Learning.
Chicago Style CitationDoole, Isobel, and Robin Lowe. International Marketing Strategy: Analysis, Development and Implementation. 6th ed. Andover: Cengage Learning, 2012.
MLA CitationDoole, Isobel, and Robin Lowe. International Marketing Strategy: Analysis, Development and Implementation. 6th ed. Cengage Learning, 2012.
Harvard Style CitationDoole, I. & Lowe, R. 2012. International marketing strategy: Analysis, development and implementation. 6th ed. Andover: Cengage Learning.
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