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APA Citation

Hoyer, W. D., Pieters, R., & MacInnis, D. J. (2024). Consumer behavior (8e.). Cengage.

Chicago Style Citation

Hoyer, Wayne D., Rik Pieters, and Deborah J. MacInnis. Consumer Behavior. 8e. Boston: Cengage, 2024.

MLA Citation

Hoyer, Wayne D., et al. Consumer Behavior. 8e. Cengage, 2024.

Harvard Style Citation

Hoyer, W. D., Pieters, R. & MacInnis, D. J. 2024. Consumer behavior. 8e. Boston: Cengage.

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