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Record Citations

APA Citation

Kotler, P., Bowen, J., & Makens, J. C. (1996). Marketing for hospitality and tourism. Prentice Hall.

Chicago Style Citation

Kotler, Philip, John Bowen, and James C. Makens. Marketing for Hospitality and Tourism. Upper Saddle River (N.J.): Prentice Hall, 1996.

MLA Citation

Kotler, Philip, et al. Marketing for Hospitality and Tourism. Prentice Hall, 1996.

Harvard Style Citation

Kotler, P., Bowen, J. & Makens, J. C. 1996. Marketing for hospitality and tourism. Upper Saddle River (N.J.): Prentice Hall.

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