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Record Citations

APA Citation

Capon, N., & Hulbert, J. M. (2001). Marketing management in the 21st century. Prentice Hall.

Chicago Style Citation

Capon, Noel, and James M. Hulbert. Marketing Management in the 21st Century. Upper Saddle River (NJ): Prentice Hall, 2001.

MLA Citation

Capon, Noel, and James M. Hulbert. Marketing Management in the 21st Century. Prentice Hall, 2001.

Harvard Style Citation

Capon, N. & Hulbert, J. M. 2001. Marketing management in the 21st century. Upper Saddle River (NJ): Prentice Hall.

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