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APA Citation

Kotler, P., & Lee, N. (2008). Social marketing: Influencing behaviors for good (3. ed.). Sage Publications.

Chicago Style Citation

Kotler, Philip, and Nancy Lee. Social Marketing: Influencing Behaviors for Good. 3. ed. Thousand Oaks (Calif.): Sage Publications, 2008.

MLA Citation

Kotler, Philip, and Nancy Lee. Social Marketing: Influencing Behaviors for Good. 3. ed. Sage Publications, 2008.

Harvard Style Citation

Kotler, P. & Lee, N. 2008. Social marketing: Influencing behaviors for good. 3. ed. Thousand Oaks (Calif.): Sage Publications.

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